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The Lao PDR is hosting the Sustainable Tourism Exhibition alongside the Mekong Tourism Forum – MTF 2025 (June 24-27) in Luang Prabang, Lao PDR.
(KPL) The Lao PDR is hosting the Sustainable Tourism Exhibition alongside the Mekong Tourism Forum – MTF 2025 (June 24-27) in Luang Prabang, Lao PDR.
The exhibition features booths representing GMS member states, including Laos, Thailand, Vietnam, Myanmar, Cambodia, and China, as well as tourism entrepreneurs.
Mr. Phouthone Dalalom, Deputy Director of the Tourism Marketing Department at the Ministry of Culture and Tourism, said on June 24 that the exhibition aimed to introduce Lao tourism to target visitors from GMS countries, which are key markets for the Lao PDR. "We expect this exhibition to help attract more tourists to the Lao PDR," he said. "This event also promotes cooperation in the regional and international tourism industry, strengthening the sector in GMS countries in the post-COVID-19 era."
The exhibition allows tourism operators to showcase their tourism products, provide tourism information, showcase souvenirs and their unique national cuisine, among others. Additionally, the event emphasizes promotional activities on community-based and green tourism.
The Lao government considers tourism a strategic priority for national socio-economic development. Policies focus on cultural, natural, and historical tourism to attract international visitors to the Lao PDR, particularly to Luang Prabang—a UNESCO World Heritage Site and a key tourism destination in the country.
MTF 2025 features discussions, workshops, and exhibitions showcasing sustainable tourism products and initiatives from GMS member countries. The forum also includes the GMS Tourism Working Group Meeting and the Mekong Tourism Coordinating Office Board Meeting.
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